Chicago Yachting
Chicago Yachting is a boat and yacht rental company in Chicago. They have over 10 years of experience renting boats in Chicago and offer options that fit any group’s needs – birthdays, bachelorette parties, holidays, and more!
Social Media Marketing
Chicago Yachting was a client of Rescue Marketing, where I was the Social Media Specialist. They had approached us for help with Google Ads to increase bookings. I had the opportunity to pitch them on social media services for Instagram and TikTok. With a little negotiation, they signed up for a custom social media management plan that fit their budget. From creating their TikTok to writing in-depth social media strategies, Chicago Yachting saw great success, especially on TikTok.
The main goal for Chicago Yachting’s social media accounts was to increase brand awareness among a younger demographic in Chicago.
I was able to utilize the following skills and tools: social media marketing, strategy development, client relationship management, Meta Business Suite, TikTok, and Canva.
Social Media Analytics
Since creating Chicago Yachting’s TikTok from scratch in June 2024, the account has seen the following success with only nine videos.
